Customer Story: Parogon Pub Group

Customer Stories: Parogon Pub Group

how parogon increased employee and customer satisfaction

"When it comes to technology in our venues, we want the very best in class—the best in each area, and to have seamless integrations with Fourth and Tevalis. TiPJAR ticked all the boxes."
Ben Allison
Compliance & Project Manager - Parogon Pub Group

how parogon use supertronc

Parogon Pub Group has transformed its approach to tip distribution by implementing Supertronc, allowing them to say goodbye to the complexities of manual calculations and reporting. With Supertronc automating tronc management, Parogon’s team no longer spends hours on distribution, allocation, or HMRC compliance, saving valuable time for their head office team.

After deciding to implement a service charge, Ben and his team sought a future-proof solution to ensure fairness and compliance under evolving regulations. Supertronc’s robust system met these needs, providing peace of mind and transparency, all while helping Parogon meet their legal obligations seamlessly.

Working with the best of the best

 

TiPJAR seamlessly integrates with workforce management systems and EPOS solutions to collect all the necessary data for efficient tronc distribution. By working closely with systems like Tevalis and Fourth Hospitality, which Parogon uses, TiPJAR ensures that every aspect of tronc management is streamlined.

With accurate data at their fingertips, businesses can focus on delivering exceptional service while TiPJAR handles the complexities of tronc distribution.

"We decided that adding a service charge was the right route for us, but we wanted to future-proof Parogon and ensure compliance with upcoming legislation. That's another reason we chose TiPJAR—we knew we wouldn't have to worry and would be 100% compliant."
Ben Allison
Compliance & Project Manager - Parogon Pub Group

Elevating Team Morale and Guest Satisfaction Through Seamless Tip Distribution

Since implementing TiPJAR in 2022, Parogon Pub Group has seen transformative results, including significant increases in team morale, hourly earnings for staff, and positive guest feedback scores. Dedicated to bringing joy through exceptional food, service, and a passionate team, Parogon’s venues across Staffordshire, Cheshire, and Shropshire have become beloved destinations. By allowing service charge to flow quickly and transparently from guests to the entire team, Parogon has enhanced its ability to attract and retain top talent—people who are integral to their commitment to excellence.

Parogon’s recent B-Corp certification reflects their dedication to values like Legacy, Teamwork, Passion, Integrity, Development, and Attention. Supported by TiPJAR’s efficient, compliant tronc system, Parogon continues to build on its legacy of excellence, fostering an environment where employees thrive and guests experience the warmth and care that make every visit memorable.

£1m+

In annual tips collected with TiPJAR 

3.5%

Increase in LFL sales since last FY 

£3.50

per hour extra earnings for the team members at the top performing locations 

16%

Increase in positive reviews

3.3%

Increase in NPS since implementing TiPJAR 

27.7%

Increase in team mentions in feedback

"One of the big benefits for the team is the transparency TiPJAR provides. They can see exactly what tips they’ve earned, with the assurance that none are unfairly going to Head Office. TiPJAR also allows us to show how picking up a specific shift at a particular site can mean earning an extra £3.50 an hour."
Ben Allison
Compliance & Project Manager - Parogon Pub Group

DRIVING Positive feedback

Google reviews soared from an impressive 4.5 to an outstanding 4.8, while TripAdvisor ratings climbed from 4.1 to 4.35. This boost isn’t just numbers; it’s proof of Parogon’s commitment to delivering top-tier service and making sure their team feels valued and rewarded. Parogon make sure every guest experience is exceptional and every team member is recognized for their role in making it happen!

"Before TiPJAR, hiring back-of-house and kitchen staff was a real challenge. Now, with Supertronc enabling us to show genuine customer appreciation for their work, we’ve seen a positive shift—filling those roles is no longer an issue."
Ben Allison
Compliance & Project Manager - Parogon Pub Group

significant increase in
positive reviews

Since teaming up with TiPJAR, Parogon’s online ratings have taken off! Their Google score jumped up. This isn’t just about star ratings; it’s proof that customers are loving the experience more than ever, and that loyalty is on the rise.

So, what’s the secret sauce? TiPJAR’s easy, fair tip distribution keeps Parogon’s team energised and happy, with service charge flowing quickly from guests to the entire staff. This creates a motivated team, ready to give every guest an exceptional experience—and it’s clearly paying off!

On top of the glowing star increase, sentiment scores dive even deeper, showing how customers really feel. For example, a guest might give 5 stars for a fantastic meal, but mention a bit of a wait for food. TiPJAR’s impact on morale means Parogon’s team is in top form, ready to bring their A-game and deliver great service at every level. The result? More rave reviews, happy guests, and a stronger reputation across the board.

 

*All feedback data provided by Sentiment Search

"Our team doesn’t have to worry about managing tips or service charges; TiPJAR and our integrations handle everything seamlessly. This has been incredibly beneficial for our team members, allowing them to focus on providing great service. Overall, it’s a fantastic solution that benefits both our staff and the business—a true win-win for everyone involved."
Ben Allison
Compliance & Project Manager - Parogon Pub Group

the importance of good service to customers

Parogon’s “Team” ratings are shining brighter than ever! From 2022 to 2024, sentiment for their team saw a huge lift, going from 7.3 to 8.6 out of 10. But it’s not just about the scores—the buzz around the team exploded, with mentions of staff jumping from just under 10% of service feedback to a whopping 37.6%! That’s nearly four times more guests raving about the team.

With TiPJAR handling tips seamlessly, Parogon’s team is more motivated than ever, which guests are clearly noticing. Whilst mentions for other categories stayed steady, “Service” was the one area that surged in guest comments, all thanks to the team’s enhanced spirit and energy, fuelled by TiPJAR’s support. It’s simple: when the team thrives, so does the guest experience!

 
"TiPJAR has had an immense positive impact on the customer sentiment around service. A 4x increase in staff/team mentions is a clear testament to the effectiveness of their product!"
Prithvi Dhanda
Founder & CEO - Sentiment Search

TiPJAR - A product that works for both customers and teams

Parogon Pub Group’s partnership with TiPJAR has transformed both their team culture and guest experience.

Since implementing TiPJAR’s seamless and transparent tronc solution, Parogon has seen impressive improvements across key areas: staff morale is higher, online reviews are glowing, and guest loyalty has strengthened. With Google ratings rising from 4.5 to 4.8 and TripAdvisor reviews moving up from 4.1 to 4.35, Parogon’s dedication to rewarding their team and delivering top-quality service shines through.

With TiPJAR handling tips seamlessly, Parogon’s team is more motivated than ever, which guests are clearly noticing. Whilst mentions for other categories stayed steady, “Service” was the one area that surged in guest comments, all thanks to the team’s enhanced spirit and energy, fuelled by TiPJAR’s support. It’s simple: when the team thrives, so does the guest experience!

"One of the most exciting benefits for the team is having instant access to their tips! Since we run our payroll on a four-week cycle, giving the team weekly access to their tips has made a tremendous difference in their motivation and how they work. It’s a game changer!"
Ben Allison
Compliance & Project Manager - Parogon Pub Group

Ready to take the next step?

Are you ready to enhance employee satisfaction, boost retention rates, and optimise tip distribution in your hospitality business? Take the first step towards achieving these goals with TiPJAR. Our innovative platform empowers businesses like yours to create fair and transparent environments while maximising staff earnings. Don’t let outdated processes hold you back – schedule a demo today to see how TiPJAR can revolutionise your operations and elevate your team’s success!

Book A Demo

Book a chat with us today and hear how TiPJAR® software can help your business grow!

Customer Story: BrewDog

Customer Stories: BrewDog

How Brewdog reduced staff turnover to it's lowest ever!

“TiPJAR has been a game changer for our crew across the UK and EU. They are constantly striving to go above and beyond for our customers, and to have a simple and effective tipping mechanism makes sure that their efforts are recognised immediately"
BrewDog
Matt Gough - Head of People Operations

TiPJAR Products brewdog use

TiPJAR connect

With TiPJAR Connect, we bring effortless integration into your existing card machines or apps, enabling a single transaction experience for your customers.

TiPJAR tik om te tippen

Tap to tip machines

TAP TO TIP™ provides your customers with a convenient way to express their appreciation for impeccable service.

TiPJAR QR Code

Digital Tipping

With our transparent Distribution Engine, funds are distributed fairly based on hours worked, and who was working at the time the tip was received.

“The system is transparent and fair to all our crew ensuring that the once slightly underhand process of giving and receiving tips has now been unlocked"
BrewDog
Matt Gough - Head of People Operations

The impact of TiPJAR reducing staff turnover to it’s lowest ever 

With over 100 bars worldwide, BrewDog is committed to breaking the mould and delivering a customer experience that stands out from the rest. They understand the importance of having great staff who not only excel in their roles but also stay with the company long-term. This is crucial because they ensure that the customer experience remains consistently exceptional, with familiar faces and a team that truly understands the brand’s ethos.

Low staff turnover is more than just a staffing metric—it’s a vital component of BrewDog’s overall success. Reducing staff turnover by 5.8% to 19% is a huge success and when employees stay longer, they develop deeper expertise and stronger relationships with customers. This continuity leads to increased like-for-like sales, as satisfied customers are more likely to return. Positive feedback naturally follows, along with improved mystery dining scores that reflect the quality of the experience. In a more stable and engaged team, tips increase, rewarding the staff for their dedication.

Ultimately, by investing in their employees, BrewDog not only enriches the customer experience but also drives the business forward.

£3.5m+

In annual tips collected with TiPJAR 

8.5%

Increase in LFL sales since introducing TiPJAR 

£2.68

per hour extra earnings for the staff members at the top performing locations 

19%

Staff turnover was reduced to 19%

7.5%

Increase in positive feedback after implementing TiPJAR 

15%

Increase in positive mystery diner feedback  

“There’s no two ways about it, chef’s in a lot of hospitality operations are under appreciated. Not so here at Brewdog! They play an integral part to our whole offering. They do an incredible job and that is why we reward them with their fair share of tips through TiPJAR."
BrewDog
Chad Crooks - Global Exec Chef

DRIVING Positive feedback

Since the introduction of TiPJAR, BrewDog has seen a significant increase in mystery diner feedback points, reflecting a remarkable improvement in customer experience. The mystery diner scores increased by 15%. This impressive leap can be attributed to the heightened engagement and motivation among BrewDog’s staff. With the introduction of TiPJAR, employees have become more invested in delivering exceptional service, and creating memorable experiences for every guest.

At BrewDog, it’s recognised that customers are the lifeblood of the business, but it’s the dedicated team that ensures those customers return time and time again.

"We’ve seen our mystery audit scores increase massively since implementing TiPJAR, increased customer review scores and even though we already had industry-leading employee retention, this was further improved after implementing TiPJAR."
Chad Crooks
Global Exec Chef - BrewDog

significant increase in tips

If numbers tell a story, then the story of TiPJAR’s integration with BrewDog’s ordering app is nothing short of remarkable. This powerful partnership has had a significant impact on tipping, resulting in a staggering £187,106 increase in BrewDog’s team earnings within just six months. Thanks to this seamless integration, BrewDog staff are now benefiting from an additional £20,000 each month.

These integrations are essential, as they make it incredibly easy and transparent for customers to tip team members. By streamlining the tipping process, BrewDog ensures that their hardworking teams are rewarded instantly, fostering a culture where great service is both recognised and appreciated.

“Allowing our teams to access and own their own tips through their online account has transformed their access to their hard earned money and allows them to access their tips at any point making it more user friendly in this speed essential time. TiPJAR is a fantastic product for our business and one that continues to work seamlessly for both our customers and our teams"
BrewDog
Matt Gough - Head of People Operations

data from Sentiment search

Sentiment Search is revolutionising the hospitality industry by providing next-generation customer feedback insights, and quantifying comments within reviews. TiPJAR has partnered with Sentiment Search as an independent verifier of improved customer service metrics, showing how happy teams positively impact the customer experience.

After analysing BrewDog’s data before and after implementing TiPJAR, Sentiment Search discovered significant improvements in key areas. Notably, mentions of staff, speed, and efficiency saw substantial increases, with staff mentions alone rising to 22.5%.

 
Some Key stats:
"Based off insights from Sentiment Search, we can conclude that the use of TiPJAR has had a notable positive impact on the customer sentiment around service, particularly around staff, speed and efficiency and friendliness. The sentiment scores as of today continue to move in a positive trend and are consistently increasing"
Prithvi Dhanda
Founder & CEO - Sentiment Search

TiPJAR - A product that works for both customers and teams

TiPJAR has been a game changer for BrewDog’s crew, transforming the tipping process into one that is simple, transparent, and fair. By implementing TiPJAR, BrewDog ensures that their teams’ efforts are immediately recognised. Employees now can access and manage their tips through their own online accounts, making it easier than ever for them to enjoy the fruits of their hard work whenever they choose.

This transformation has not only enhanced team spirit across BrewDog’s locations but has also strengthened the camaraderie between front-of-house (FOH) and back-of-house (BOH) teams. The shared goal of ensuring every customer leaves happy is now more tangible, with everyone benefiting from the tips earned.

"The joy on our teams face when their tip summary comes through is fantastic to see. It’s always one of the most hotly anticipated emails of the week!"
Matt Gough
Head of People Operations - BrewDog

Ready to take the next step?

Are you ready to enhance employee satisfaction, boost retention rates, and optimise tip distribution in your hospitality business? Take the first step towards achieving these goals with TiPJAR. Our innovative platform empowers businesses like yours to create fair and transparent environments while maximising staff earnings. Don’t let outdated processes hold you back – schedule a demo today to see how TiPJAR can revolutionise your operations and elevate your team’s success!

Book A Demo

Book a chat with us today and hear how TiPJAR® software can help your business grow!

Customer Story: Murphy’s Ice Cream

Customer Stories: Murphy's Ice Cream

Implementing TiPJAR? There's no reason not to!

"Being able to offer that additional benefit, of offering something back to the staff, that they can see a dramatic benefit from and the reason we went with TiPJAR specifically was because you were able to link into our rostering system, which meant that there was no additional management from our from our end. "
Murphy's
Cian - Regional Manager

At Murphy’s, They Make Real Ice Cream!

Murphy’s have been making it naturally, locally and truthfully in Dingle since 2000. Behind this lively atmosphere are the dedicated team members who work tirelessly to ensure every guest leaves with unforgettable memories.

With 6 sites all based in Ireland, Murphy’s uses TiPJAR’s cash-equivalent products including QR codes and Tap-to-Tip devices. All the figures you see below are all from cash-equivalent tips!

So, what’s behind the success? We like to think, a happy team.

£37k

Total tips collected as of July 2024

£15k

Number of tips collected at the highest earning site

£7k

Tips collected & distributed in July 2024 alone

70%

Increase in tips in first half year vs last half year

We describe ourselves to our new staff members as a customer service company that happens to make the world’s best ice cream. We are obsessed with customer service and the customer experience. Our goal is for every customer to be seen as an individual. We take time with them, they get samples of all our flavours, and we tell them about how we make everything. It's a real customer journey, rather than a mere transactional exchange where people just buy an ice cream and leave. We've put a lot of thought and effort into this approach, training our staff to show all of these qualities, and I think that reflects in our tips.
Murphy's
Cian - Regional Manager

Culture is everything!

It’s incredible to have been a part of the Murphy’s success.

Being a family business for over 24 years, Murphy’s puts culture as one of its top priorities. They describe each store as having its own mini culture, where staff members feel safe and empowered in their working environment. 

Part of this empowerment, Cian states, comes from the number of tips the team members receive as appreciation for not just the ice cream but the experience.

"We are extremely proud of the tipping levels that our teams get as it speaks to the excellence in customer experience that we pride ourselves on."
Cian O Driscoll
Regional Manager - Murphy's

DRIVING REVENUE GROWTH

TiPJAR has been a game-changer for Murphy’s Ice Cream, especially noticeable in the Q1 2024 with the highest number of tips received. By using TiPJAR’s cashless tipping system, employees are happier and more motivated. Feedback shows customers love the ease of digital tipping, which keeps them coming back and spending more. Plus, with smoother operations, staff can focus on serving customers better. All this led to the impressive £14,000+ in tips for Q1 2024, turning around the dip in the previous quarters.

TiPJAR has streamlined the tipping process, reducing the time and effort staff spends handling cash tips. This efficiency allows them to focus more on delivering top-notch service. Murphy’s Ice Cream has effectively leveraged TiPJAR to enhance customer experience and employee satisfaction.

Happy employees mean happy customers, and happy customers spend more money.

"The team are delighted with TiPJAR because it opens that extra revenue stream where we always had cash tips, but they were diminishing."
Cian O Driscoll
Regional Manager at Murphy's

TiPJAR's Impact on the Murphy's Team

TiPJAR has done more than just boost the bottom line at Murphy’s—it’s created a vibe of transparency and fairness that really clicks with the staff. Knowing they can track and get their tips quickly makes employees feel valued and trusted, which has led to better retention and a more motivated team.

Murphy’s story shows how focusing on employee happiness and using tools like TiPJAR can transform a business. By understanding that happy employees mean a successful business, Murphy’s has not only boosted its reputation but also set a new standard in the industry.

Ready to take the next step?

Are you ready to enhance employee satisfaction, boost retention rates, and optimise tip distribution in your hospitality business? Take the first step towards achieving these goals with TiPJAR. Our innovative platform empowers businesses like yours to create fair and transparent environments while maximising staff earnings. Don’t let outdated processes hold you back – schedule a demo today to see how TiPJAR can revolutionise your operations and elevate your team’s success!

Book A Demo

Book a chat with us today and hear how TiPJAR® software can help your business grow!

Customer Story: Fairgame

Customer Stories: Fairgame

How Empowering a Happy Team Can Drive Revenue Growth

We sought a platform that would allow the team easy access to tips. TiPJAR offered that solution right off the bat. I have worked in so many businesses where tips have been distributed wrong, and it's such a negative and poisonous atmosphere. With TiPJAR, the messaging is clear: individuals work together to maximise tips for the team. The consistency of distributing tips every Friday has kept the team really happy. Since I've been here, not once have I received a complaint about what we do tips-wise. It's a stark contrast to my past experiences, where fairness was always questioned. TiPJAR has helped us avoid that burden from day one."
Fairgame
Briony - General Manager

If you haven’t made your way down to Canary Wharf lately – well, you should. Not only is the area bustling and bursting at the seams full of brilliant spaces to eat and drink – there’s also a giant, bright, inflatable duck in the Thames.

This yellow beacon signals patrons to investigate – and on arrival, they are blown away by the multi sensory experience that is Fairgame.

Coined as the “funfair you don’t remember” – it’s exactly that. A huge, bright, buzzing space where adults can go and play funfair games, all while indulging in the great food and drink on offer.

Behind this lively atmosphere are the dedicated team members who work tirelessly to ensure every guest leaves with unforgettable memories. Fairgame’s commitment to employee satisfaction and equitable compensation has been instrumental in their success, and TiPJAR has played a pivotal role in this journey.

With over 200 staff from this single venue registered to TiPJAR – it’s no wonder they’ve had such stellar feedback and sales since opening in 2022 – they’ve been quoted as “pretty much been at full capacity” ever since they opened

So what’s behind the success? We like to think, a happy team.

£500k

Total tips collected as of March 2024

£58k

Tips collected & distributed in December 2023 alone

117%

Increase in tips from Dec 2022 vs Dec 2023

56%

increase in tips during the last 6 months of 2023 vs the first 6 months

£2.67

extra earned per team member per hour on average in 2023

“The ease of not being a troncmaster and the ability to be able to just have a platform that kind of speaks for itself has been a game changer for me because it relieves you of a lot of pressure and a lot of admin. ”
Briony Wakefield
General Manager at Fairgame

Fairness from the get-go

It’s incredible to have been a part of the Fairgame success since day 1.

Before even opening their doors – Fairgame embarked on a mission to ensure employee morale would be at the forefront of their revenue generation strategy. To achieve this, they needed a solution that would ensure fair and transparent tip distribution. They offer an impressive list of benefits, but from its inception, Fair Game embraced TiPJAR as a cornerstone of its employee engagement strategy, firmly believing that a satisfied team translates into increased revenue.

"For the team, TiPJAR has become an incredibly useful tool. Transparency is key, and they appreciate being able to see it firsthand. With this clarity, they don't need to come to us with questions about their tips; they know they're being paid fairly, and that's what matters most to them."
Briony Wakefield
General Manager at Fairgame

DRIVING REVENUE GROWTH

The impact of TiPJAR on Fairgame’s revenue growth is undeniable. By ensuring fair distribution of tips, TiPJAR has motivated team members to deliver exceptional service consistently. This dedication has translated into increased patronage and higher tip volumes over time.

Analyzing the tip volumes over the years provides valuable insights into Fairgame’s revenue growth trajectory. Fairgame experienced an impressive surge in tip volume, with a remarkable 126.58% increase from Qtr4 of 2022 to Qtr4 of 2023!

This significant uplift in tip volumes reflects the growing patronage and enhanced guest satisfaction facilitated by Fairgame’s dedicated team, motivated by the equitable compensation facilitated by TiPJAR – receiving an average of £2.67 per hour during 2023!

For a full-time team member working 40 hours per week, this increment would have meant an extra £427.20 in monthly earnings, leading to an impressive annual boost of £5126.40 on average!

This significant increase not only enhanced the financial well-being of the workforce but also bolstered job satisfaction levels.

"I love that TiPJAR ensures fair distribution of tips across the team for the entire week. We often host large events like full venue buyouts, which are easy to work, but contribute significantly to the service charge gratuity. If someone doesn't work during such events, they could miss out on the rewards despite putting in hard work on other busy days like Saturdays. With TiPJAR, everyone gets their fair share, regardless of the specific events they work, creating a more equitable system for all."
Briony Wakefield
General Manager at Fairgame

Happy Team, Happy business

Beyond monetary gains, TiPJAR has helped foster a culture of transparency and fairness at Fairgame, resonating with employees and reinforcing their sense of value within the organization. The ability to track and receive their fair share of tips & tronc in a timely manner has instilled a sense of trust and loyalty among team members, resulting in higher retention rates and a more motivated workforce.

The direct correlation between employee satisfaction and guest experience is evident in Fairgame’s operational model. As employees feel valued and appreciated through equitable compensation facilitated by TipJar, they are more inclined to deliver exceptional service, thereby enhancing the overall guest experience. Positive word-of-mouth referrals and repeat patronage driven by memorable experiences further contribute to Fairgame’s revenue growth and sustained success.

Fairgame’s journey exemplifies the transformative power of prioritising employee well-being and leveraging innovative solutions like TiPJAR to drive revenue growth and operational excellence. By recognising the symbiotic relationship between employee satisfaction and business success, Fairgame has not only elevated its brand reputation but has also established itself as a trailblazer in the industry. As the company continues to expand its footprint and enhance its offerings, TiPJAR remains a cornerstone in Fairgame’s quest for sustained growth and unparalleled guest experiences.

"It wouldn't align with our name, FairGame, if we distributed tips in an unorthodox way."
Briony Wakefield
General Manager at Fairgame

Ready to take the next step?

Are you ready to enhance employee satisfaction, boost retention rates, and optimise tip distribution in your hospitality business? Take the first step towards achieving these goals with TiPJAR. Our innovative platform empowers businesses like yours to create fair and transparent environments while maximising staff earnings. Don’t let outdated processes hold you back – schedule a demo today to see how TiPJAR can revolutionise your operations and elevate your team’s success!

Book A Demo

Book a chat with us today and hear how TiPJAR® software can help your business grow!

Customer Story: Honest Burgers

Customer Stories: Honest Burgers

How Honest Burgers improved their employee retention by 30.5% with TiPJAR

“TiPJAR played a crucial role in reducing staff turnover rates. Enhanced pay structures, coupled with weekly payouts and clear financial benefits, has definitely contributed to employee satisfaction and loyalty."
Maureen Sandbach
People Director at Honest Burgers

If Honest Burgers isn’t on your radar, you might wanna get in-the know. With 40 thriving locations, these hospitality trailblazers are dedicated to serving up burgers and chips in the most honest way possible. Their focus on quality and genuinely memorable dining experiences has given them legendary status in the UK – and as they are pioneers in their service – they too have been pioneers in helping TiPJAR become what it is today.

 

Honest chose to adopt TiPJAR in early 2020, just before the onset of Covid-19 in the hope that they would be able to drive additional earnings for their teams during one of the most challenging periods for the industry in recent history.

Since then they’ve helped us grow our platform, and in turn – they have had dramatic success though their early adoption of cash-equivalent tipping, and then SUPERTRONC in April 2022.

£8.5M+

Total tips collected as of January 2024

£4.5M+

Tips collected & distributed in 2023 alone

40

Thriving Venues

815

Awesome team members

51%

Increase in tips year on year from 2022 to 2023.

 

“Over the past couple of years, this collaboration has brought us numerous benefits, especially in terms of clarity regarding payments. The system ensures a clear separation between the service charge and the business's financial transactions. It's entirely transparent, allowing our team to see the incoming funds and the distribution, ensuring everything aligns perfectly. This level of transparency minimises administrative tasks for our small payroll team.”
Tommy Giraux
Head Of Projects at Honest Burgers

4 years of collaboration

Since the implementation of TiPJAR in 2020, the results have been nothing short of remarkable (if we do say so ourselves). Together, TiPJAR and Honest have collected and distributed an impressive £8 million in tips, providing vital financial support to the dedicated team members who help make Honest Burgers a success. In 2023 alone, £4.5 million was distributed!

Moreover, the introduction of Supertronc versus cash-equivalent methods led to a staggering 3653% increase in tip volumes between 2021 and 2022!

“Upon launching service charge with TiPJAR's Supertronc, we realised it significantly streamlined our processes and likely saved us from potential challenges like the new legislation coming in, that we might not have been aware of at the time."
Tommy Giraux
Head Of Projects at Honest Burgers

Leveraging TiPJAR in aid of recruitment

Recruitment and retention has been a critical focus for most hospitality businesses since Covid, but Honest Burgers has leveraged TiPJAR to make significant strides in both areas.

One key strategy employed by Honest Burgers has been to actively promote their utilisation of TiPJAR, emphasising the average hourly rate, inclusive of service charge. This additional compensation, ranging from £3.50 to £5.00 per hour atop base wages, serves as a compelling incentive for prospective team members.

By showcasing their commitment to fair and transparent tip distribution through TiPJAR, Honest distinguishes itself from competitors and enhances its appeal as an employer. Moreover, this approach helps them stand out amidst the multitude of businesses vying for staff, elevating the visibility of their job postings and increasing their ranking in search results.

"We're able to promote the average earnings that a team member gets, stating the pay rate plus the average earnings from TiPJAR. This positions us in a higher echelon when people do Google searches and look into SEO. I would say that it has helped, considering our turnover is going down. It may not be the sole factor, but it's definitely something we reference. The weekly pay is indeed an enticement.
Maureen Sandbach
People Director ar Honest Burgers

THE IMPACT ON RETENTION

TiPJAR’s impact on employee retention cannot be overstated. Honest has witnessed a remarkable reduction in employee turnover since implementing TiPJAR. Previously, the turnover rate averaged around 106.05%, but since adopting TiPJAR, it has dropped significantly to an average of just 75.48%! 

There are many factors that could contribute to this: 

  • Weekly payouts so their staff get access to frequent, on-demand income
  • Fair distribution: Honest Burgers chose to adopt an equal points model, meaning everyone in the team gets their fair share for their hours worked in any given day
  • Transparency means there’s no funny business going on – the team can look at any tip split and understand how they’ve received their share, providing total trust with their employer
  • TiPJAR’s user-friendly platform and efficient payout system elevates the typical tronc experience – promoting the employee experience and empowering staff with the ability to take ownership over their earnings
"Most of our guys are eagerly waiting for the money. It makes a big impact on them, especially on Fridays just before the weekend. The fact that they are looking at it minute to the hour when they're gonna get it, and they know it straight away means it's very much a part of our way of living. It's now part of our DNA"
Tommy Giraux
Head Of Projects at Honest Burgers

an employee engagement tool, like no other!

TiPJAR revolutionises the employee experience by providing seamless and transparent tip distribution, empowering team members and fostering a culture of engagement and satisfaction. As Tommy from Honest notes above, the anticipation of the team receiving their TiPJAR earnings creates a palpable sense of excitement, with employees eagerly awaiting their payouts each week.

This punctuality and reliability not only makes a significant impact on their financial well-being but also instills a sense of belonging and investment in the company’s success.

TiPJAR becomes deeply ingrained in the daily lives of Honest Burgers’ team members, with its accessibility and real-time updates seamlessly integrating into their routines. From tracking earnings, to relying on its efficiency as part of their DNA, TiPJAR has become more than just a tool—it’s become a fundamental aspect of their way of living.

By simplifying the complex process of tip distribution and offering clear, transparent mechanisms for rewarding hard work, TiPJAR enables businesses to prioritise employee well-being and incentivise staff effectively. This sentiment is echoed in Tommy’s recommendations to other companies below, highlighting TiPJAR’s pivotal role in navigating evolving legislation and fostering a culture of fairness and recognition.

TiPJAR not only streamlines tip distribution but also strengthens the bond between employers and employees, driving engagement, loyalty, and mutual success.

"I've been recommending TiPJAR a lot, especially to external companies, with the discussions we've had in the last few months, specifically now as legislation is changing, and people are trying to find a legal way to split tips while also incentivising their staff. The daily split is a huge pain if you were to do it yourself, but through your integration and with the ability to direct it, that can be made an optional absolute breeze. I think that's huge for both small and large businesses—being able to reward people working busy shifts, your best people, where they can make the most money and reward them for it, keeping it transparent, clear, and tenancy."
Tommy Giraux
Head Of Projects at Honest Burgers

The reasons why Honest Burgers chose to adopt TiPJAR:

Aligning their tip distribution methods with their company ethos of honesty and transparency was a consistent challenge for Honest. TiPJAR became an instrumental solution by seamlessly integrating with their values, ensuring clear separation of tips and providing a user-friendly experience, reinforcing Honest Burgers’ commitment to integrity in all aspects of their business.

Honest Burgers faced a challenge with traditional tip distribution methods, where often frequent delays impacted their team's financial well-being. In response, TiPJAR was introduced to provide a solution for swift and regular tip payouts, ensuring Honest Burgers' hardworking team receives their well-deserved earnings promptly.

TiPJAR emerged as the solution, offering a cash-equivalent approach that maintained a clear separation, eliminating confusion and ensuring a fair distribution process for Honest Burgers' team. 

Honest chose to adopt TiPJAR in 2019, just before the onset of Covid-19 in the hope that they would be able to drive additional earnings for their teams during one of the most challenging periods for the industry in recent history

Tommy Giraux, Head Of Projects at Honest told us “This initiative was particularly successful during the pandemic, providing a way to supplement the income of our staff who were adversely affected.”

They then began considering the introduction of a service charge, but their goal was to streamline the process and keep it separate from our business operations to ensure clarity and compliance.

This is where TiPJAR comes in - we worked together to deliver our product now know as "Supertronc" - and the rest, well, it's history.

Compliance with tip management regulations posed an ongoing concern a lot of operators. Introducing TiPJAR addressed this challenge by providing a platform that ensures adherence to ever-changing legal standards. This not only mitigates risks but also provides Honest Burgers with peace of mind, aligning with their commitment to ethical and lawful business practices.

Honest faced challenges (as many hospitality operators do) in attracting and retaining top talent in a competitive market. TiPJAR emerged as a valuable tool to address this concern, allowing Honest to showcase average earnings transparently and position themselves attractively in recruitment efforts, as well as fostering loyalty among their existing team.

The burden of administrative tasks related to traditional tip distribution systems became overwhelming. To alleviate this challenge, TiPJAR was introduced, offering a streamlined approach that reduces administrative burdens, allowing Honests team to focus on more strategic aspects of their roles.

"What's great about TiPJAR is that it's completely independent of the business. It's a true tronc scheme in its entirety, where all the money goes directly to the team members' pay for the hours they've worked. The business has no interference whatsoever. Additionally, there's no commission taken by TiPJAR. We pay you guys for the service, and it doesn't get deducted from the tronc either."
Tommy Giraux
Head Of Projects at Honest Burgers

check out how they introduced tIPjar to their teams:

We absolutely love the creativity used to engage the team here! Special thanks to Tommy for sharing these gems with us. 

Please note that our system has come a long way since these were produced, so not all information shared may still be perfectly accurate.

"With the work that you're doing, I think you're probably positioning yourself as a market leader in certain ways now."
People Director at Honest Burgers

2023 Financial Results

During the 2023 period, their turnover grew by £10.1m, reaching £48.3m—an impressive 26% increase.

This success was driven by an 11.3% rise in like-for-like sales. Honest Burgers also significantly reduced group operating losses by 54%, bringing them down to £3.1m. Notably, their adjusted EBITDA before exceptional items surged by 192%, reaching £3.5m. 

With the use of TiPJAR’s products, Honest Burgers have been able to motivate their team to drive sales, allowing them to focus on their profits. We are proud to have played a role in Honest Burgers’ remarkable journey.

26%

Increase in turnover

11.3%

Rise in LFL sales

54%

Reduction in group operating loss

192%

Surge in EBITDA before exceptional items

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