Customer Story: Murphy’s Ice Cream

Customer Stories: Murphy's Ice Cream

Implementing TiPJAR? There's no reason not to!

"Being able to offer that additional benefit, of offering something back to the staff, that they can see a dramatic benefit from and the reason we went with TiPJAR specifically was because you were able to link into our rostering system, which meant that there was no additional management from our from our end. "
Murphy's
Cian - Regional Manager

At Murphy’s, They Make Real Ice Cream!

Murphy’s have been making it naturally, locally and truthfully in Dingle since 2000. Behind this lively atmosphere are the dedicated team members who work tirelessly to ensure every guest leaves with unforgettable memories.

With 6 sites all based in Ireland, Murphy’s uses TiPJAR’s cash-equivalent products including QR codes and Tap-to-Tip devices. All the figures you see below are all from cash-equivalent tips!

So, what’s behind the success? We like to think, a happy team.

£37k

Total tips collected as of July 2024

£15k

Number of tips collected at the highest earning site

£7k

Tips collected & distributed in July 2024 alone

70%

Increase in tips in first half year vs last half year

We describe ourselves to our new staff members as a customer service company that happens to make the world’s best ice cream. We are obsessed with customer service and the customer experience. Our goal is for every customer to be seen as an individual. We take time with them, they get samples of all our flavours, and we tell them about how we make everything. It's a real customer journey, rather than a mere transactional exchange where people just buy an ice cream and leave. We've put a lot of thought and effort into this approach, training our staff to show all of these qualities, and I think that reflects in our tips.
Murphy's
Cian - Regional Manager

Culture is everything!

It’s incredible to have been a part of the Murphy’s success.

Being a family business for over 24 years, Murphy’s puts culture as one of its top priorities. They describe each store as having its own mini culture, where staff members feel safe and empowered in their working environment. 

Part of this empowerment, Cian states, comes from the number of tips the team members receive as appreciation for not just the ice cream but the experience.

"We are extremely proud of the tipping levels that our teams get as it speaks to the excellence in customer experience that we pride ourselves on."
Cian O Driscoll
Regional Manager - Murphy's

DRIVING REVENUE GROWTH

TiPJAR has been a game-changer for Murphy’s Ice Cream, especially noticeable in the Q1 2024 with the highest number of tips received. By using TiPJAR’s cashless tipping system, employees are happier and more motivated. Feedback shows customers love the ease of digital tipping, which keeps them coming back and spending more. Plus, with smoother operations, staff can focus on serving customers better. All this led to the impressive £14,000+ in tips for Q1 2024, turning around the dip in the previous quarters.

TiPJAR has streamlined the tipping process, reducing the time and effort staff spends handling cash tips. This efficiency allows them to focus more on delivering top-notch service. Murphy’s Ice Cream has effectively leveraged TiPJAR to enhance customer experience and employee satisfaction.

Happy employees mean happy customers, and happy customers spend more money.

"The team are delighted with TiPJAR because it opens that extra revenue stream where we always had cash tips, but they were diminishing."
Cian O Driscoll
Regional Manager at Murphy's

TiPJAR's Impact on the Murphy's Team

TiPJAR has done more than just boost the bottom line at Murphy’s—it’s created a vibe of transparency and fairness that really clicks with the staff. Knowing they can track and get their tips quickly makes employees feel valued and trusted, which has led to better retention and a more motivated team.

Murphy’s story shows how focusing on employee happiness and using tools like TiPJAR can transform a business. By understanding that happy employees mean a successful business, Murphy’s has not only boosted its reputation but also set a new standard in the industry.

Ready to take the next step?

Are you ready to enhance employee satisfaction, boost retention rates, and optimise tip distribution in your hospitality business? Take the first step towards achieving these goals with TiPJAR. Our innovative platform empowers businesses like yours to create fair and transparent environments while maximising staff earnings. Don’t let outdated processes hold you back – schedule a demo today to see how TiPJAR can revolutionise your operations and elevate your team’s success!

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